BE FOUND
WHERE AI
ANSWERS
When a customer asks ChatGPT, Claude, Gemini, or Perplexity who to hire, only a handful of businesses get named. Our GEO Content Accelerator makes your website easier for AI systems to understand, trust, and cite, then measures what actually changed.
Generative Engine Optimization (GEO) is the practice of structuring a website's content, business facts, and structured data so AI answer engines can understand, trust, and cite it. You're the Expert Now (YEN), an AI consulting firm in Buffalo, NY, offers GEO as a $2,500 one-time launch, ongoing plans from $350 per month, and a $300-per-quarter GEO audit.
The Search Landscape Has Changed
Customers no longer scan a page of links. They ask an AI model a question and get a direct, confident answer, and that answer usually names only a few businesses.
GEO is the discipline of making your website the source those models choose. It covers what your pages say, how clearly they say it, which facts about your business are consistent across the web, and the structured data that lets machines read it without guessing.
Traditional SEO still matters. GEO builds on it by writing for the way large language models select, summarize, and cite sources.
- Service
- GEO Content Accelerator (Tier 1 launch)
- Investment
- $2,250 flat fee
- Scope
- One approved service-and-location target search, such as "top rodent control services in Buffalo, NY"
- Measured on
- ChatGPT, Claude, and Gemini, using YEN's DeepSweep process
- You receive
- Graded readiness report, DeepSweep visibility report, optimized content, and Schema.org markup
- Led by
- Patrick Chen, AI Specialist, GEO & AI-SEO
Four Steps From Audit to Publish-Ready
Website GEO readiness review
We evaluate your site's structure, content quality, metadata, and technical health, then grade it on a 0–100 scorecard with prioritized action steps.
DeepSweep baseline
We run your target search repeatedly across ChatGPT, Claude, and Gemini to record whether you are named, where you appear, and who appears instead. Because AI answers change from run to run, one response is never treated as the result.
GEO-optimized content and schema
We write content enhancements aligned with the signals AI models use when choosing sources, and prepare Schema.org structured data validated with Google's Rich Results Test. Your expertise and brand voice stay intact.
Developer-ready delivery
You approve the content, then receive implementation-ready files. We can also work directly with your web developer for a clean upload.
GEO Content Accelerator Plans
Start with the one-time launch. Ongoing plans keep new pages optimized and expand the searches you compete for.
GEO Readiness Launch
Audit, measure, and rewrite for one target search so AI systems can find, understand, and cite your business.
- Website GEO readiness review with 0–100 scorecard
- DeepSweep visibility report and baseline
- GEO-optimized content for your target search
- Schema.org markup, validated
- Implementation-ready files or developer collaboration
- A GEO playbook for optimizing existing content
Content Management
Keep every new or updated page GEO-ready and watch your target search as AI models change.
- GEO optimization for every new or updated page
- Monthly monitoring of your target search
- Quarterly performance report with updated recommendations
- One primary target search for monthly content
Client-Assisted Creation
Monthly content built for both traditional search and AI answers, written with a designated member of your team.
- GEO-optimized blog posts each month
- Up to three platform-ready social posts per blog
- Combined GEO and SEO keyword strategy
- Monthly performance summary
- Two primary target searches for monthly content
Ongoing plans begin after the Tier 1 launch. Prefer to make changes in-house? The Quarterly GEO Audit ($300 per quarter) gives you a report and a strategy session each quarter.
DeepSweep: Visibility You Can Actually Trust
Ask an AI model the same question twice and you can get two different answers, so a single screenshot proves nothing. DeepSweep asks your target questions many times across several models and reports the pattern.
Mention Rate
The share of all collected AI answers that named your business at least once. Your baseline visibility.
Top-3 Rate
When you were named, how often you appeared among the first three businesses, which is what people actually read.
Competitive Rank
Your position on a leaderboard of every business the models named for your search.
Share of Voice
Your slice of all business mentions across every answer, showing how much of the conversation you own.
95% Confidence Range
Every rate comes with a range that shows how precise the measurement is for the number of answers collected.
Per-Model Breakdown
See which models name you and which do not, so effort goes where the gap is.
GEO Readiness, Before and After
Selected engagements scored on our 0–100 GEO readiness scale. See all case studies.
EcoServe
Rank for "top rodent control services in Buffalo NY" moved from #5 to #1.
View case studyEnas Latif
Went from not ranked to #1 for "top real estate agents in Clarence NY".
View case studyLarsen Insurance
Went from not ranked to #4 for "top restaurant insurance agencies in Buffalo NY".
View case studyGEO Questions Business Owners Ask
What is Generative Engine Optimization (GEO)?
GEO is the practice of structuring a website's content, business facts, and structured data so AI answer engines such as ChatGPT, Claude, Gemini, and Perplexity can understand, trust, and cite it when they answer a customer's question.
How is GEO different from SEO?
SEO aims to rank a page in a list of search results. GEO aims to get your business named inside the answer an AI model writes. The two overlap, but GEO puts more weight on clear, quotable answers, consistent business facts, and structured data that a language model can read without guessing.
How much does GEO cost at You're the Expert Now?
The Tier 1 GEO Content Accelerator is a $1,750 one-time fee for one target search. Ongoing plans are $350 per month (Essential) or $500 per month (Pro). The Quarterly GEO Audit is $300 per quarter.
Can you guarantee my business will rank in ChatGPT?
No one can honestly guarantee a ranking. AI answers vary by model, date, location, personalization, and repeated runs. We use a top-5 placement as an optimization goal and report measured results with DeepSweep, but specific rankings, mentions, citations, or traffic are not guaranteed.
What is DeepSweep?
DeepSweep is YEN's measurement process. It asks your target questions many times across ChatGPT, Claude, and Gemini, records which businesses are named and in what order, and reports Mention Rate, Top-3 Rate, competitive rank, and share of voice with confidence ranges.
What do you need from us to start?
Three things: the target service and location you want to be found for, the person who will update your website, and your approval of the content we deliver.
Do you only work with businesses in Buffalo?
No. YEN is based in Buffalo, NY and works with businesses nationally. Your target search can be any service and location that matters to your customers.
Who does the GEO work?
GEO engagements are led by Patrick Chen, YEN's AI Specialist for GEO and AI-SEO, who holds an M.S. in Management Information Systems from the University at Buffalo School of Management.
Find Out What AI Says About You
Start with a readiness review and a DeepSweep baseline for the search that matters most to your business.